PR, Communications & Journalism

Build cutting-edge digital solutions and develop professional skills with startups and leading companies worldwide
PARTNER WITH US


Program Overview

Public Relations

Master the art of brand communication, media relations, crisis management, and strategic messaging. Learn to craft compelling narratives that resonate with diverse audiences and build lasting relationships with stakeholders.

Communications

Develop expertise in corporate communications, internal communications, digital strategy, and content marketing. Create integrated campaigns across multiple channels and measure their impact using advanced analytics tools.

Journalism

Hone your storytelling skills through investigative reporting, multimedia journalism, data journalism, and digital publishing. Learn ethical standards, fact-checking methodologies, and how to engage audiences in the digital age.


Program Modules

Module 1: Foundations
  • Media landscape and industry trends;
  • Communication theory and practice;
  • Ethics and professional standards;
  • Brand identity and positioning.
Module 2: Content Creation
  • Writing for different platforms and audiences;
  • Visual storytelling and design principles;
  • Video production and editing;
  • Podcast and audio content development.
Module 3: Digital Strategy
  • Social media management and analytics;
  • SEO and content optimization;
  • Email marketing and automation;
  • Influencer and partnership strategies.

Module 4: Advanced Skills
  • Crisis communication and reputation management;
  • Data journalism and analytics;
  • Campaign planning and execution;
  • Client relations and project management.


Benefits & Outcomes

Professional Benefits
  • Portfolio of published work and campaigns;
  • Industry certifications and credentials;
  • Professional network across multiple markets;
  • Letter of recommendation from supervisors;
  • Potential for full-time job offers;
  • Access to exclusive industry events.

Learning Outcomes
  • Master industry-standard tools and platforms;
  • Develop strategic thinking and analytical skills;
  • Build cross-cultural communication competence;
  • Gain hands-on crisis management experience;
  • Learn data-driven decision making;
  • Enhance leadership and teamwork abilities


Types of Internships

Corporate PR

Work with in-house PR teams at Fortune 500 companies and multinational corporations.
• Executive communications;
• Employee engagement;
• CSR and sustainability;
• Investor relations.

Agency Experience

Join PR and communications agencies serving multiple clients across industries.
• Account management
• Campaign development
• Media outreach
• Event coordination

Media & Publishing

Report and create content for news organizations, magazines, and digital media.
• News reporting;
• Feature writing;
• Editing and fact-checking;
• Multimedia production.

Tech Startups

Build communication strategies for fast-growing technology companies.
• Brand positioning;
• Product launches;
• Community building;
• Growth marketing.

Digital Content

Create engaging content for social media, blogs, and digital platforms.
• Content strategy;
• Social media management;
• Influencer partnerships;
• Analytics and reporting.

Broadcast Media

Produce content for television, radio, and streaming platforms.
• Video production;
• Script writing;
• On-camera reporting;
• Post-production editing.


Career Opportunities

Entry-Level Roles
  • PR Assistant
  • Communications Coordinator
  • Junior Journalist
  • Content Writer
  • Social Media Specialist
  • Media Relations Associate

Mid-Level Roles
  • PR Manager
  • Communications Manager
  • Senior Journalist
  • Content Strategist
  • Brand Manager
  • Digital Marketing Manager
Senior Roles
  • Director of Communications
  • Chief Communications Officer
  • Editor-in-Chief
  • Creative Director
  • VP of Public Relations
  • Media Consultant

Companies and Organizations

Vietnam
  • VinGroup
  • FPT Corporation
  • Viettel Group
  • VNPT
  • VNG Corporation
  • Masan Group
  • Vietnam Airlines
  • VTV (Vietnam Television)
  • Tuoi Tre Media
  • VnExpress

Asia-Pacific
  • GoTo Group
  • Samsung Asia
  • Alibaba Group
  • Tencent
  • Sony Asia
  • Rakuten
  • Nikkei Asia
  • Channel NewsAsia
  • The Straits Times
  • South China Morning Post
Europe
  • BBC
  • Reuters
  • Financial Times
  • The Guardian
  • Deutsche Welle
  • Euronews
  • Spotify
  • Zalando
  • Delivery Hero
  • Revolut
  • N26

Global Business Hubs
  • Bloomberg
  • Ogilvy
  • Weber Shandwick
  • Edelman PR
  • Associated Press
  • CNN
  • The New York Times
  • Netflix
  • Microsoft
  • Meta


Apply for PR, Communications & Journalism Internships

Full Name
Date of Birth
Email
Phone Number
Address
Share a 2-3 minute video introducing yourself
Portfolio (Behance/Dribbble/Blog)/ LinkedIn Profile URL
URL Link to your CV
Educational Background
University/Institution
Program/Major
Years Attended
GPA
Honors, Awards & Competition Achievements
Extracurricular Activities
Professional Skills
Please respond to the following:
1. Describe a successful campaign or story you’ve created or contributed to. What made it effective?
2. How do you stay current with media trends and industry developments?
3. What is your experience with digital platforms and social media strategy?
4. Why are you interested in this specific area (PR/Communications/Journalism)? 
Reference Contact Information
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